Branding chocolate and the art of design

If Apple and Google have taught us anything its about how simplicity, focus on purpose and good design are essential components of success these days. Story, identity, and design all have to come together to make your product work. Great video on how this is with tcho.

(via scaryideas.)

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Published:: 17.11.09 / 12am

Tags:: brand, business, design, marketing, startups

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Daryl OK, kinda exhausted so no run tonight. Delicious picnic-y dinner and something like a Wallace and Gromit movie I think. (Updated 9 hours, 59 minutes ago)
Daryl New blog post: Logorama - brand based animation http://bit.ly/d1Crek. (Updated 1 day, 7 hours, 8 minutes ago)
Daryl New blog post: Up in the Air http://bit.ly/aGTBsR. (Updated 1 day, 7 hours, 37 minutes ago)
Daryl Don't know why, but #capoeira felt completely awesome tonight. Finally felt like I'm getting back to where I used to be. Or sleep helps. =]. (Updated 1 day, 11 hours, 24 minutes ago)
Daryl No, I don't think so, but close to *as* important -> RT @topfunky: "The tests are more important than the application" http://bit.ly/a7gv9l. (Updated 1 day, 14 hours, 47 minutes ago)

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